The Election Integrity Partnership was formed to enable real-time information exchange between election officials, government agencies, civil society organizations, social media platforms, the media, and the research community.¹“Announcing the EIP,” Election Integrity Partnership, July 27, 2020, https://www.eipartnership.net/news/announcing-the-eip. It aimed to identify and analyze online mis- and disinformation, and to communicate important findings across stakeholders. It represented a novel collaboration between four of the nation’s leading institutions focused on researching mis- and disinformation in the social media landscape: 

• The Stanford Internet Observatory (SIO)
  
• The University of Washington’s Center for an Informed Public (CIP)
  
• Graphika
  
• The Atlantic Council’s Digital Forensic Research Lab (DFRLab)

The EIP’s primary goals were to: (1) identify mis- and disinformation before it went viral and during viral outbreaks, (2) share clear and accurate counter-messaging, and (3) document the specific misinformation actors, transmission pathways, narrative evolutions, and information infrastructures that enabled these narratives to propagate. To identify the scope of our work, we built a framework to compare the policies of 15 social media platforms²The platforms evaluated during EIP’s operation include: Facebook, Instagram, Twitter, YouTube, Pinterest, Nextdoor, TikTok, Snapchat, Parler, Gab, Discord, WhatsApp, Telegram, Reddit, and Twitch. Twitch was added to our list during our blog post update in October. across four categories: 

• Procedural interference: misinformation related to actual election procedures
  
• Participation interference: content that includes intimidation to personal safety or deterrence to participation in the election process
  
• Fraud: content that encourages people to misrepresent themselves to affect the electoral process or illegally cast or destroy ballots
• Delegitimization of election results: content aiming to delegitimize election results on the basis of false or misleading claims.
  

Misleading and false claims and narratives coalesced into the metanarrative of a “stolen election,” which later propelled the January 6 insurrection. 

• Right-leaning “blue-check” influencers transformed one-off stories, sometimes based on honest voter concerns or genuine misunderstandings, into cohesive narratives of systemic election fraud.
  
• Warped stories frequently centered on mail-in voting and accusations of found, discarded, or destroyed ballots, particularly in swing states. Misleading framing of real-world incidents often took the form of falsely assigning intent, exaggerating impact, falsely framing the date, or altering locale.
  
• The metanarrative of a “stolen election” coalesced into the #StopTheSteal movement, encompassing many of the previous narratives. The narrative appeared across platforms and quickly inspired online organizing and offline protests, leading ultimately to the January 6 rally at the White House and the insurrection at the Capitol.
  
• Fact-checking of narratives had mixed results; non-falsifiable narratives presented a particular challenge. In some cases, social media platform fact-checks risked drawing further attention to the claims they sought to debunk.
  

The production and spread of misinformation was multidirectional and participatory. 

• Individuals participated in the creation and spread of narratives. Bottom-up false and misleading narratives started with individuals identifying real-world or one-off incidents and posting them to social media. Influencers and hyperpartisan media leveraged this grassroots content, assembling it into overarching narratives about fraud, and disseminating it across platforms to their large audiences. Mass media often picked up these stories after they had reached a critical mass of engagement.
  
• Top-down mis- and disinformation moved in the opposite direction, with claims first made by prominent political operatives and influencers, often on mass media, which were then discussed and shared by people across social media properties.
  

Narrative spread was cross-platform: repeat spreaders leveraged the specific features of each platform for maximum amplification. 

• The cross-platform nature of misinformation content and narrative spread limited the efficacy of any single platform’s response.
  
• Smaller, niche, and hyperpartisan platforms, which were often less moderated or completely unmoderated, hosted and discussed content that had been moderated elsewhere. Parler in particular saw a remarkable increase in its active user base, as users rejected the “censorship” they perceived on other platforms.
  

The primary repeat spreaders of false and misleading narratives were verified, blue-check accounts belonging to partisan media outlets, social media influencers, and political figures, including President Trump and his family.

• These repeat spreaders amplified the majority of the investigated incidents aggressively across multiple platforms.
  
• Repeat spreaders often promoted and spread each others’ content. Once content from misleading narratives entered this network, it spread quickly across the overlapping audiences.
  

Many platforms expanded their election-related policies during the 2020 election cycle. However, application of moderation policies was inconsistent or unclear.

• Platforms took action against policy violations by suspending users or removing content, downranking or preventing content sharing, and applying informational labels. However, moderation efforts were applied inconsistently on and across platforms, and policy language and updates were often unclear.
  
• Account suspensions and content removal or labeling sometimes contributed to conspiratorial narratives that platforms were “covering up the truth,” entangling platforms with the narratives they wished to eliminate.
  
• Lack of transparency and access to platform APIs hindered external research into the effectiveness of platform policies and interventions.
  

Federal Government

• Establish clear authorities and roles for identifying and countering election related mis- and disinformation. Build on the federal interagency movement toward recognizing elections as a national security priority and critical infrastructure.
  
• Create clear standards for consistent disclosures of mis- and disinformation from foreign and domestic sources as a core function of facilitating free and fair elections, including via CISA’s Rumor Control and joint interagency statements.
  

Congress

• Pass existing bipartisan proposals for increased appropriations marked for federal and state election security.
  
• Codify the Senate Select Committee on Intelligence’s bipartisan recommendations related to the depoliticization of election security and the behavior of public officials and candidates for federal office noted in Volumes 3 and 5 of the Committee’s report on foreign influence in 2016 elections.
  

State and Local Officials

• Establish trusted channels of communication with voters. This should include a .gov website and use of both traditional and social media. 
  
• Ensure that all votes cast are on auditable paper records and that efficient, effective, and transparent post-election audits are conducted after each election.

Platforms

• Provide proactive information regarding anticipated election misinformation. For example, if researchers expect a narrative will emerge, platforms should explain that narrative’s history or provide fact-checks or context related to its prior iterations.
  
• Invest in research into the efficacy of internal policy interventions (such as labeling) and share those results with external researchers, civil society, and the public.
  
• Increase the amount and granularity of data regarding interventions, takedowns, and labeling to allow for independent analysis of the efficacy of these policies.
  
• Impose clear consequences for accounts that repeatedly violate platform policies. These accounts could be placed on explicit probationary status, facing a mixture of monitoring and sanctions.
  
• Prioritize election officials’ efforts to educate voters within their jurisdiction and respond to misinformation. This could include the promotion of content from election officials through curation or advertisement credits, especially in the lead-up to Election Day.
  

The 2020 election demonstrated that actors—both foreign and domestic—remain committed to weaponizing viral false and misleading narratives to undermine confidence in the US electoral system and erode Americans’ faith in our democracy. Mis- and disinformation were pervasive throughout the campaign, the election, and its aftermath, spreading across all social platforms. The EIP was formed out of a recognition that the vulnerabilities in the current information environment require urgent collective action. 

While the Partnership was intended to meet an immediate need, the conditions that necessitated its creation have not abated, and in fact may have worsened. Academia, platforms, civil society, and all levels of government must be committed, in their own ways, to truth in the service of a free and open society. All stakeholders must focus on predicting and pre-bunking false narratives, detecting mis- and disinformation as it occurs, and countering it whenever appropriate.