October 11, 2016
Into the Clouds: European SMEs and the Digital Age
By Tyson E. Barker
Cloud computing, which relies on automatically available services, including storage, that can be shared among devices, is considered crucial to the digital transformation of industry and the economy. But fundamental questions remain on the role of cloud computing in Europe and the best strategies for fostering the conditions necessary for a barrier-free transatlantic digital economy. Is cloud computing being used to its optimum advantage across Europe, and how does that usage differ from country to country? What are the motivations behind cloud adoption—or behind the failure to adopt? And finally, what effect does the adoption of new forms of digital technology have on small and medium enterprises (SMEs)? Into the Clouds: European SMEs and the Digital Age, authored by Tyson Barker, addresses these and other questions.