My story

Niche Arabia Founder Marriam Mossalli

Marriam Mossalli is the founder of Niche Arabia, a luxury communications and marketing agency. Niche Arabia has earned international recognition for elevating the Saudi fashion industry by working with local and international clients to execute community engagement events.

Podcast series

Listen to the latest episode of empowerME Conversations, a podcast featuring conversations with business and government leaders shaping the Middle East.

Regional Programs

WIn Fellowship for Saudi Women Entrepreneurs

A unique collaboration between the Atlantic Council and Georgetown University to support Saudi women entrepreneurs to build leadership and executive capacity to scale their startups to new heights.

IGNITING Women’s Entrepreneurship and Innovation in Saudi Arabia

A joint project of the Atlantic Council’s empowerME initiative, the US Mission to Saudi Arabia, the American Chamber of Commerce Saudi Arabia, and Quantum Leaps for US and Saudi entrepreneurs and business leaders.


The final report of Middle East Strategy Task Force Co-Chairs Madeleine K. Albright and Stephen J. Hadley proposes nothing short of a paradigm shift in how the international community and the Middle East interact. Not only does the report suggest ways forward for the region’s most immediate crises in Syria, Iraq, Yemen, and Libya. It also puts forward a pragmatic and actionable long-term strategy that emphasizes the talent and aspirations of the people of the Middle East themselves, with an eye toward harnessing the region’s enormous human potential.

Four years after the Saudi reform program was unveiled, this study seeks to take a comprehensive look at the state of the Vision 2030 effort: What were the objectives of its creators, what has happened so far, to what extent are reforms advancing these initial objectives that the Saudi government set for itself, and what changes need to be enacted for reforms to succeed?

Atlantic Council Nonresident Fellow Jonathan Fulton’s report on Sino-Saudi relations begins with a brief historical overview, discusses how the partnership has developed, and ends with an analysis of the bi-lateral relationship within the context of the US-Sino Saudi triangle.




About empowerME

Investing in economic and human prosperity

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Rafik Hariri Center for the Middle East

The Atlantic Council’s work on social, economic and human development issues in the Middle East honors the legacy of Rafik Hariri and his life’s mission to unlock the human and economic potential of the Arab world.

All Content


Jan 18, 2022

Is the GCC ready to embrace sustainable finance?

By Dominik Treeck, Mustafa Domanic, and Hendrik Wittrock

To avoid falling behind on their grand economic growth ambitions, Gulf Cooperation Council countries should act decisively by putting sustainable finance policies at the top of their agendas.

Economy & Business Energy & Environment

Event Recap

Dec 20, 2021

Fintech innovation is critical for business and women in MENA

By Hezha Barzani

On December 14, the Atlantic Council’s empowerME Initiative held a virtual event on “MENA’s Fintech innovators: Digitizing financial services” in partnership with ABANA.

Economy & Business Middle East


Nov 29, 2021

Startups aren’t just hip. They’re also the key to unlocking youth unemployment in MENA.

By Mahmood Abdulla

The MENA region has a pressing unemployment challenge. While many attempts are underway to address this problem, the solution could lie in its growing startup scene.

Economy & Business Middle East

In the News

Nov 24, 2021

Ahmad featured in BRINK on major demographic shifts in Saudi Arabia

By Atlantic Council

Middle East Resilience

Event Recap

Nov 8, 2021

Top women execs on leading “deliberate” organizational change, fostering diversity and inclusion, and coping with challenges

By Stefanie H. Ali

On November 2, the Atlantic Council’s empowerME Initiative held a workshop on “Women in senior management: Masterclass in leadership.”

Middle East Politics & Diplomacy

Event Recap

Oct 29, 2021

FinTech in MENA: How to build an ecosystem that promotes innovation and regulation

By Stefanie H. Ali

The Atlantic Council’s empowerME Initiative in partnership with ABANA is convening a virtual event series to shed light on the changing FinTech landscape in the MENA region, identify challenges and opportunities, and explore policy recommendations.

Economy & Business Middle East


Oct 25, 2021

Saudi Arabia’s economic transformation benefits the UAE too

By Omar Al-Ubaydli

While many commentators have been keen to interpret Saudi Arabia’s attempts to transform Riyadh into the Middle East’s economic capital as a threat to the economic interests of the United Arab Emirates (UAE), a more nuanced analysis suggests something akin to a rising tide that will lift all boats.

Middle East Politics & Diplomacy

Event Recap

Oct 18, 2021

New opportunities for MENA women to plug into global commerce

By Stefanie H. Ali

Atlantic Council’s empowerME Initiative held a workshop on “Women in the global supply chain: The importance of increasing women's access.”

Economy & Business Entrepreneurship

empowerME Conversations

Sep 28, 2021

Transforming logistics

By Atlantic Council

In Season 2, Episode 1 of empowerME Conversations podcast, host and Atlantic Council empowerME Director Amjad Ahmad speaks with UPS President for Indian Subcontinent, Middle East, and Africa Jean-Francois Condamine about the e-commerce boom in the Middle East, promoting sustainability in the logistics industry, and empowering small and medium enterprises to become regional and global exporters.

Economy & Business Middle East


Sep 20, 2021

‘Investing in women is just good business’: Ways to increase funding for women-led ventures in the Middle East

By Stefanie H. Ali

On September 14, 2021 the Atlantic Council’s empowerME Initiative held a workshop on “Venture Capital Financing: How to Increase Funding for Women-led Ventures."

Middle East The Gulf